No insurance company knows their customers better than Länsförsäkringar. They are based locally all around Sweden, and are actively involved in their local societies. So we realised they actually hold a lot of interesting knowledge about their customers.
So the idea is to use these customer insights in a lighthearted way, showing that Länsförsäkringar really know and care about their customers.
Animation for home insurance
Animation for car insurance
Animation for mortgages